What is an echo chamber?
If you shout in a tunnel, you will hear an echo. The same things happen in an echo chamber. You only hear what you expect to hear. But is this so dangerous?
Person står med armene strukket i været ved åpningen av en tunnel med grønne trær på utsiden.
The Internet remembers you
When you search the Internet, it’s like shouting in a tunnel. The search engine often shows you what it thinks you like. This is based on what you have searched for before.
Pop-up ads
The Internet is also full of advertising. When you surf the web, advertisers will show up, and this is often based on your interests and what you buy online. If you have shopped online, the websites will “remember” that and try to make you buy more.
Cookies
Information cookies, or cookies, save login details and register where you are and what websites you visit. Then this information will be thrown back at you as an echo the next time you surf the web. Why do you think they are called cookies?
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Tegning av en hånd som klikker på accept cookies på en datamaskin.
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